In 2026, Mutianyu Great Wall welcomed its one-millionth international visitor for the first time, making it one of the top destinations for overseas travelers visiting the Great Wall. The "Great Wall International Reception Hall" brand continues to grow its global influence. This milestone marks not only a historic leap for Mutianyu's internationalization, but also a vivid testament to cultural exchange and mutual understanding between China and the world.
As a UNESCO World Heritage Site and one of the New Seven Wonders of the World, the Great Wall is an iconic Chinese cultural IP and a must-see landmark for international tourists. Located in Beijing, Mutianyu leverages the capital's strategic position as the country's political, cultural, international-exchange, and sci-tech innovation center. Known as a window into Beijing's global engagement and the "International Living Room of the Great Wall," it regularly hosts international events and has received hundreds of foreign heads of state and dignitaries.
To celebrate this milestone, Mutianyu has prepared a special lineup of perks. We warmly invite visitors from home and abroad to climb the Wall on October 18 and join us in celebrating this cross-cultural rendezvous.
*Commemorative Gifts, Exclusively for You*
1. Commemorative Badge
Time: October 18, 2026, 7:30–17:00
Location: South & North ticket checkpoints, chairlift ticket checkpoint
2. Collector's Edition Badge
Time: October 18, 2026, 9:00–16:00
Location: Cable car downhill station platform, Mutianyu Great Wall Heritage Hall, Mutianyu Cultural & Creative Store (Plaza Branch), Beijing Gifts Store
How to claim: Follow "慕田峪长城" ("Mutianyu Great Wall") on Douyin or Xiaohongshu and join the themed hashtag campaign.
3. Mutian Royal Chestnuts
Time: October 18, 2026, 7:30–17:00
Location: Cable car downhill station exit
On event day, holders of either commemorative badge can enjoy the following exclusive discounts:
10% off handcrafted drinks at Great Wall Hotel Moon Coffee, Mutianyu Great Wall Coffee Shop, and Yisonglou Restaurant
10% off storewide at Mutianyu Cultural & Creative Store
Discounts cannot be combined with other promotions. While supplies last.
*Immersive Great Wall Experiences*
The scenic area has prepared interactive activities to make your visit even more memorable:
1. Themed Photo & Message Wall
Snap a photo, write your wish for the Great Wall, and pin it to the board. Messages from visitors around the world converge here, creating your own unique Great Wall memory.
2. Five-Language Commemorative Stamps
The "Hello, Mutianyu" five-language stamps are now available at the Mutianyu Cultural & Creative Store. Stamp them on postcards, journals, or guidebooks — perfect for collectors and travelers alike.
3. Tai Chi Performance on the Wall
At 10:00 AM and 2:00 PM, enjoy a graceful Tai Chi demonstration atop the Great Wall — the flowing beauty of traditional Eastern culture.
4. Lucky Visitor Draw
Random lucky visitors will receive an exquisite gift — the Mu Ying Kung Fu Panda figurine.
One wall embraces autumn; on the Great Wall, kindred spirits meet. On October 18, Mutianyu Great Wall awaits your climb to this majestic pass, where autumn scenery reaches its peak. When the footsteps of one million international visitors converge here, the Great Wall becomes more than a wall — it is a bridge connecting the East with the world, and an echo of civilizations in dialogue. Let us witness this milestone together.
The Great Wall, Where the World Meets. We'll see you at Mutianyu.
