On July 4, the 2026 "Myriad Moments · Carefree Huairou" Cultural & Tourism Renewal Program reaches its grand finale — the "Myriad Moments · Carefree Huairou" Carnival!
The 2026 "Myriad Moments · Carefree Huairou" Cultural & Tourism Renewal Program brought together KOLs, industry hosts and experts to create eight themed experience teams — sports cars, motorcycles, cycling, photography, yoga, family fun, coffee, and food. They explored Huairou's mountains, rivers, streets and lanes, uncovered scenic spots and culinary delights, and tailor-made 8 short getaway routes. The hashtag topic #MyriadMoments·CarefreeHuairou# has surpassed 10.755 million views online, and more and more people are falling in love with Huairou's fresh new way to play.
The carnival will be held on the plaza at the entrance to the Mutianyu Great Wall. With the majestic Great Wall as a backdrop, the main stage performances pair up with a trendy market — a one-stop spot for food, fun and photos, plus loads of free giveaways!
Enjoy the carnival, then climb the Mutianyu Great Wall — the perfect weekend!
A Showcase of the Renewal Results
This carnival brings together the on-the-ground achievements of the eight experience teams over nearly a hundred days, offering everyone a genuinely reliable Huairou travel checklist.
Over these hundred-odd days, the teams scouted routes and visited shops in person, checked in first-hand, gave honest ratings, and compiled the most down-to-earth travel feedback.
At the event, honors will be presented across categories including Flavorful Coffee, Signature Dishes, Featured Picks, Best Experience, and Cultural & Tourism Service Stars. These are heartfelt recommendations from the experiencers themselves, revealing the well-loved foods and destinations that offer great experiences and are worth visiting again and again.
Major perks land at the same time: the "My Huairou Network" Cultural & Tourism Alliance is officially established, and 1,000 limited-edition Carefree Huairou Passes make their debut — first come, first served, while supplies last!
Every friend who comes to Huairou holding a pass has the chance to enjoy exclusive treats from local merchants — maybe a cup of coffee, a signature dish, a special experience, or an exclusive discount.
With a pass in hand, exploring Huairou is even more fun and more rewarding! Remember — first come, first served~
Non-Stop Performances, Non-Stop Perks
Great acts run throughout the event, with all activities free to join at no threshold. Answer quiz questions and clear challenges to unlock even more travel perks.
Cool BMX stunt shows fire up the atmosphere, while adorable kids' fashion shows bring the fun. Mongolian dance and swing dance take the stage one after another, culminating in a grand swing-dance party for all — with everyone, on stage and off, dancing to their heart's content.
Enjoy a variety of leisure activities all in one place: sample Huairou's signature foods for free and try your hand at pour-over coffee; join the slow-cycling contest and take part in relaxed, fun yoga sessions; admire the finest works from the "Beautiful Huairou, Captured by All" photography showcase and hear photographers share hidden Great Wall photo spots.
Homestay owners, dessert vendors, and the Great Wall scenic operations team take turns on stage to host prize quizzes, generously giving away homestay vouchers, free drinks, Great Wall cultural creative products, and scenic-area tickets — for an immersive taste of all the joys of carefree Huairou living.
Stroll, Snack, Double the Fun
The carnival also features a Carefree Huairou themed market, with more than 30 distinctive stalls offering local Huairou specialties, Huairou gifts and cultural creative products, as well as coffee, ice cream, light bites and drinks — food, fun, and shopping all in one place!
Snap stunning photos against countless Instagram-worthy backdrops, with fresh, fun activities rolling out one after another: yoga challenges, BMX stunt shows, and immersive murder-mystery games keep the excitement going. Every experience ties in perfectly with the mini-getaway routes, distilling Huairou's laid-back mountain-country lifestyle into the market.
Join the market activities and you can also redeem vouchers for scenic areas, dining and homestays~
This weekend, meet us at Mutianyu Great Wall and explore carefree Huairou together!
