As the warm March sun awakens the blooming mountain flowers all over Mutianyu Great Wall, a spring grand ceremony integrating international customs, scientific and technological innovation, ecological beauty and national trend charm arrives as scheduled. On March 28, the "Flower Season · Great Wall Gathering" of the 4th International Mountain Flower Festival of Mutianyu Great Wall, themed "Where the Great Wall Meets the World, Where Mountain Flowers Speak To Civilizations", kicked off grandly at the square of Mutianyu Great Wall Service Area. More than 100 distinguished guests, including leaders from relevant departments of Beijing Municipality, Huairou District and Bohai Town, enterprise representatives from huanqiu.com, Ctrip and BTG Travel, experts from the Time-honored Brand Association and Photographers Association, representatives from various scenic spots and media professionals, gathered on the scene to celebrate this spring cultural and tourism event together.
In spring, wild peach and apricot flowers bloom one after another on Mutianyu Great Wall, filling the paths with fragrance. The Great Wall winds through the mountains, embraced by a sea of flowers at its foot, forming a poetic landscape painting. The opening ceremony started with the scenic promotional film "Meeting Mutianyu", followed by the lively and enthusiastic "Passionate Samba Dance" that ignited the on-site atmosphere. Subsequently, the theme video "International Tourists Talk About the Great Wall" had its warm premiere, telling the indissoluble bond between tourists from all over the world and the Great Wall from their perspectives and striking a deep chord with the audience. Right after that, the Mutianyu Great Wall World Cultural and Tourism Landmark was officially released, marking a solid and confident step for the scenic area in promoting the integration of culture and tourism and expanding international influence.
During the event, a series of performances were staged in turn, including robot dance, instrumental performances "Climbing the Spring Mountain" and "Jasmine Flower", ancient-style dance "A Profusion of Blooms", and a dance show by international students from Communication University of China (CUC). These performances, either soft and melodious or warm and unrestrained, brought an immersive audio-visual feast to the audience.
Four recommenders delivered wonderful sharing around the four dimensions of internationalization, technology, ecology and national trend respectively. From the perspectives of international vision, scientific and technological innovation, ecological protection and national trend experience, they deeply explored and vividly interpreted the contemporary connotation and expression forms of the Great Wall culture, injecting new concepts and innovative vitality into the future development of Mutianyu Great Wall. On the afternoon of the same day, the Forum on the Construction of Huairou International City was held at Mutianyu Great Wall. Distinguished guests and industry experts from all walks of life conducted in-depth discussions on relevant topics, pooling wisdom and inspiring ideas for the high-quality development of the region with forward-looking perspectives and practical suggestions.
The time-honored brand market is in full swing this weekend, and the beauty of mountain flowers is a worthy tribute to spring with exciting events continuing. The International Mountain Flower Festival will last for a month, and every weekend, a distinctive market full of life will be held at the foot of the Great Wall, providing tourists with an immersive spring garden tour experience. Whether climbing the mountain for an outing or appreciating humanistic culture, Mutianyu Great Wall takes mountain flowers as a guide, sincerely inviting guests from all over the world to embark on this spring limited journey, enjoy the flower scenery of the Great Wall together and start a new journey among the flowers.
With flowers as the medium, we ignite the new boom of spring economy; with the Great Wall as the bridge, we build a new path for mutual learning among civilizations. The holding of the 4th International Mountain Flower Festival of Mutianyu Great Wall not only enriches the spring cultural and tourism product system, but also injects cultural driving force and brand vitality into the high-quality development of the region, continuously polishing the shining world-famous brand of "Mutianyu Great Wall".
Photography: Bu Xiangdong, Peng Yucai, Tian Zhenhui, Qiu Xiaoyu, Yang Ziqi
