Mutianyu Great Wall takes on a new look in the golden autumn! The unveiling ceremony of the "Shanghai Tower TOUR632 Study Base" was grandly held at the scenic area on September 11, as the brilliant autumn light shone on the gray bricks and dark tiles of Mutianyu Great Wall. Another dazzling humanistic scenic spot has been added among the remaining ranges of the Yanshan Mountains.
At the ceremony, Mei Xue, Secretary of the Party Branch and General Manager of Shanghai Tower Business Operation Co., Ltd. and her team, Dong Li, Secretary of the Party Committee and Chairman of Beijing Mutianyu Great Wall Tourism Service Co., Ltd., Kang Jie, Deputy Secretary of the Party Committee and General Manager of Beijing Mutianyu Great Wall Tourism Service Co., Ltd., and employees of Mutianyu Great Wall Scenic Area jointly witnessed this cross - regional cultural event.
In her speech, Mei Xue, Secretary of the Party Branch and General Manager of Shanghai Tower Business Operation Co., Ltd., expressed her gratitude to Mutianyu Great Wall for its support. She stated that Mutianyu Great Wall is a historical treasure of Chinese civilization, and since its establishment, Shanghai Tower TOUR632 has been committed to spreading the excellent traditional Chinese historical culture to teenagers. Taking this cooperation as a new starting point, it will actively organize teenagers at home and abroad to visit the Great Wall in the future, so that they can personally perceive the Great Wall spirit and in - depth learn about the Great Wall culture.
Kang Jie, Deputy Secretary of the Party Committee and General Manager of Beijing Mutianyu Great Wall Tourism Service Co., Ltd., expressed her sincere gratitude to General Manager Mei and her team for their profound sincerity and innovative concepts in her speech. She emphasized that this "strong alliance" between the two well - known scenic spots has created a new model for cross - border cooperation of cultural landmarks, and deeper and more dimensional cooperation will be promoted in the future. Mutianyu Great Wall has always taken inheriting the Great Wall spirit and promoting the Great Wall culture as its responsibility, and it is very honored to become the study base of Shanghai Tower TOUR632. In the future, relying on the unique cultural heritage of the Great Wall, it will further develop characteristic study experiences, strengthen the use of red resources, and continuously deepen patriotism education, ideological and moral education for teenagers and labor education.
Under the witness of Dong Li, Secretary of the Party Committee and Chairman of Beijing Mutianyu Great Wall Tourism Service Co., Ltd., Mei Xue, Secretary of the Party Branch and General Manager of Shanghai Tower Business Operation Co., Ltd., and Kang Jie, Deputy Secretary of the Party Committee and General Manager of Beijing Mutianyu Great Wall Tourism Service Co., Ltd., jointly unveiled the plaque for the study base, marking that the cooperation between the two parties has entered a new stage. After the ceremony, the participating guests visited the Great Wall Spirit Exhibition Hall together to further feel the profound historical accumulation and contemporary value of the Great Wall.
From an ancient military stronghold steeped in the clash of arms and thunder of warhorses to today’s new hub for cultural and educational exploration, the Mutianyu Great Wall has consistently radiated fresh charm amid the passage of time. This collaboration with Shanghai Tower TOUR632 is not only a contemporary continuation of the Great Wall spirit, but more importantly, a vivid embodiment of the integrated development philosophy of "forging tourism with culture and showcasing culture through tourism".
In the future, as you wander through Mutianyu, you will not only feast your eyes on the magnificent scenery of "red leaves painting the Great Wall’s forests in intoxicating hues", but also step into the study base to participate in special activities at Great Wall history study tours—turning every visit into a warm and profound cultural encounter. This autumn, we sincerely invite you to come to Mutianyu: listen to the echoes of history along the ancient gray-brick paths, and unlock the Great Wall’s new allure through an immersive experience!
