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2024 Huairou CHINA CHIC Cultural Festival and the Golden Autumn Cultural Tourism Conference were successfully held

2024-09-12

On the morning of September 11, the 2024 Huairou CHINA CHIC Cultural Festival – "Love China · Show The Great Wall" Mid-Autumn Festival Theme Event and the Golden Autumn Cultural Tourism Conference were successfully held at the Mutianyu Great Wall in Huairou District. This event seamlessly integrated the profound heritage of CHINA CHIC culture, the magnificent scenery of the Great Wall runway, the diverse charm of ethnic performances, and the cultural tourism of Huairou in autumn, providing an "early warm-up" for the Mid-Autumn Festival and National Day cultural tourism market in Huairou.

- The Great Wall Storytelling Hall -

The Great Wall bears witness to the tales of Huairou. At the cable car boarding station at Mutianyu Great Wall, artists gather to appreciate the historical depth and trace the roots of cultural heritage. Join the artists as they embark on a journey to explore the stories of repairing, guarding, protecting, painting, writing, and photographing the Great Wall. Through their personal experiences, they unravel the ancient legends woven into the fabric of Huairou's land. Here, listen to the stories of Huairou as told by its people.

- Golden Autumn Cultural Tourism Launch Event - Cultural Tourism Promotion -

The launch event was held at the platform of Tower 14 of the Mutianyu Great Wall, showcasing the charm of Huairou in all aspects by integrating Huairou's culinary delights, souvenirs, and cultural tourism resources. During the launch, awards were presented to the restaurants selected for the 2024 "Huairou Gourmet Map", and the winners of the Huairou Souvenir Cultural and Creative Competition were announced.

It is worth mentioning that the cultural and creative products of Mutianyu Great Wall were selected for the Huairou Souvenir Cultural and Creative Competition. With its unique perspective and innovative, creative expressions, the cultural and creative products of Mutianyu Great Wall showcase the historical depth and cultural connotations of the Great Wall from various angles. The launch of these cultural and creative products has garnered immense popularity among tourists.

When CHINA CHIC meets the Great Wall, it catalyzes a cultural transformation, where the ancient walls are no longer merely witnesses of history but also creators of modern culture, imbuing the Great Wall with new vitality and contemporary value. The encounter between CHINA CHIC and the Great Wall jointly composes a new chapter of cultural splendor in the new era! At this cultural feast, we jointly appreciate the charm of Huairou, the culture of the Great Wall, and embark on a new era of CHINA CHIC culture.